Learning new age marketing techniques is essential to kickstart your career. So why not get a digital certification in marketing?
If you’re on board with me, read further to know the different courses in digital marketing brought to you by Google. Some of the following courses are certified, some are non-certified.
As like simple local marketing digital marketing is a new way of promoting your business with smart tricks along with its saves your a lot of time and can reach to many within less time. Digital marketing can be done by the digital marketing certificate as the competition level into today’s era is becoming high day by day so if we are doing something we should have an appropriate knowledge related to that subject as well as a certificate of the course.
Google Digital Unlocked provides you with free courses that teach you marketing in search engines, paid advertising, social media, search marketing, analytics, mobile marketing and so on. Students who want to build careers in marketing and advertising industry are highly benefitted from these courses. They have good chances of being hired by small/medium businesses and entrepreneurs who want to grow bigger.
Digital marketing courses offered by Google are very beneficial to marketing professionals, influencers, students and graduates as these courses teach everything from basics to importance of strategies, marketing channels, new trends and other related subjects that bring about an optimistic change in their digital marketing skills.
Benefits:
- Gaining insight about new trends and techniques in the digital world.
- Deeper understanding about the opportunities that our available online.
- Helps in planning strategies for your online business.
- Digital Marketing course is open to anyone.
- After completion of digital marketing course an authorized certification obtained by Google.
- There is no academic and nationality restrictions to do this course.
- It is free of cost.
Following are the free courses by Google Digital Unlocked:
- PROMOTE A BUSINESS WITH CONTENT
About the course:
This course educates you on how to promote a business using strong content. With this course, you will learn the importance of tools such as content marketing, video making and social media marketing and how these tools can help businesses grow and connect with a larger number of customers online.
It is a 3-hour course where you will be taught four modules. The course is free and falls under the category of beginners.
Features of the course:
- Video tutorials
- Easy-to-implement tips
- End-of-topic assessments
- Unlimited access
- MAKE SURE CUSTOMERS FIND YOU ONLINE
About the course:
To discover different ways to reach and connect with customers, start this course. It expands your knowledge of Search Engine Performance, and how to use online advertising to get your business noticed by a larger population and to boost sales.
It is a 3-hour course where you will be taught four modules. The course is free and falls under the category of beginners.
Features of the course:
- Video tutorials
- Easy-to-implement tips
- End-of-topic assessments
- Unlimited access
- UNDERSTAND CUSTOMER NEEDS AND ONLINE BEHAVIOUR
About the course:
This course boosts your analytic skills which will in turn help your business measure how well the marketing strategies are working online. Learn through this course, the skills to measure your activity and understand customer needs and behaviours.
It is a 1-hour course where you will be taught three modules. The course is free and falls under the category of beginners.
Features of the course:
- Video tutorials
- Easy-to-implement tips
- End-of-topic assessments
- Unlimited access
- PREPARE FOR THE G SUITE CERTIFICATION EXAM
About the course:
Since workplaces are becoming increasingly digital, using real-time productivity tools is becoming a wanted skill. Through this course you will learn to make cloud-based tools to create and share presentations, sheets, documents and files through our self-paced and online training videos. On completion of this course, you will be ready for G suite certification. Your employers will be aware of how ready you are to operate in a modern work environment if your G suite skills are certified. The course also teaches you to communicate effectively over Email and online meeting applications.
It is a 9.5-hour course where you will be taught eleven modules. The course is free and falls under the category of beginners. On completion, you will receive a paid certificate.
- HOW TO ENHANCE AND PROTECT YOUR ONLINE CAMPAIGN
About the course:
This course has tools and resources to support you when you need help keeping information safe or managing your online campaign. The videos offered to you in this will enable you to explore how to reach a larger audience and use online platforms. It also becomes a help to measure the success of your business.
It is a 7-hour course where you will be taught 12 modules. The course is free and falls under the category of beginners.
Features of the course:
- Free and unlimited access
- Variety of topics
- Go at your own pace
- Bite-sized video tutorials
- FUNDAMENTALS OF DIGITAL MARKETING
About the course:
This course is created for you to master in digital marketing. It is an interactive Bureau- accredited course, created by Google trainers and comprises of real-life examples and practical understanding on how you can improve your business management skills.
It is a 40-hour course where you will be taught 26 modules. The course is free and falls under the category of beginners. After completing all the modules, students need to take a final exam and pass the exam to get certificate for the particular course.
Features of the course:
- Video tutorials
- IAB-accredited
- Recognised certification
- Unlimited access
- GET A BUSINESS ONLINE
About the course:
This course is created to help you understand what it takes to start and build a strong and successful business over the internet. It also teaches how to use E-commerce, keep the business safe and secure (away from hackers) and digital presence.
It is a 3-hour course where you will be taught 7 modules. The course is free and falls under the category of beginners.
Features of the course:
- Video tutorials
- Easy-to-implement tips
- End-of-topic assessments
- Unlimited access
- PROMOTE A BUSINESS WITH ONLINE ADVERTISING
About the course:
The course does exactly what the title suggests. It helps you learn techniques to promote your business online, explain how email marketing, video and display ads can help you reach the right customers.
It is a 3-hour course where you will be taught 5 modules. The course is free and falls under the category of beginners
Features of the course:
- Video tutorials
- Easy-to-implement tips
- End-of-topic assessments
- Unlimited access
- CONNECT WITH CUSTOMERS OVER MOBILE
About the course:
This course is very general and mostly teaches you how to communicate with clients/ customers over mobile.
It is a 1-hour course where you will be taught 2 modules. The course is free and falls under the category of beginners.
Features of the course:
- Video tutorials
- Easy-to-implement tips
- End-of-topic assessments
- Unlimited access
- IMPROVE YOUR ONLINE BUSINESS SECURITY
About the course:
Every business has privacy and security as its top priority, which is right. The videos of this course will train you to keep your business safe and secure. It also teaches you basics of online security so that you can easily examine how it applies to your customers, your business, your users and employers.
It is a 1-hour course where you will be taught 1 module. The course is free and falls under the category of beginners.
Features of the course:
- Video tutorials
- Easy-to-implement tips
- End-of-topic assessments
- Unlimited access
FAQs:
Q.1 :How can one be awarded a Digital Marketing Certificate?
Ans : One can earn the Digital Marketing Certificate by Google, by completing all the modules.
Q.2 : How much time does it take to complete a digital marketing course of Google?
Ans : “Fundamentals of Digital Marketing” is the course with the maximum number of modules, so that might take around a month to get completed. The other courses have comparatively much lesser modules, so those might take a few hours.
Q.3 : Do these courses add value to the resume?
Ans : “Fundamentals of Digital Marketing” is a certificate course, and all certificate courses add value to the resume. The rest of the courses are mainly for learning a new concept of digital marketing and for enhancing digital marketing skills.
Google digital marketing course can be considered as the best digital marketing course which is free along with the google also provide the certificate for this free digital marketing course. Here in this article, we have mentioned every mandatory detail related to digital marketing course from google. Hope you like the article.
Thank you for reading.
